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Brand Events

Using music to connect with your audience

Brands are constantly looking at new ways to connect with consumers through events, whether for the launch of a new line or campaign, or to celebrate the success of an established product. Brands and brand agencies are constantly evolving the events they produce and have discovered that music offers the opportunity to create an unforgettable, unique and positive experience for a target audience. This helps to establish the brand or product in their minds and encourage the consumer to share images and content with their peers.

De La Brass for a Brand Launch

From Pool Parties to In-Store Events

ALR Live for Chivas
ALR Live for Chivas
The Juke Joints at Soho Farmhouse
The Juke Joints at Soho Farmhouse

At ALR Music, we have provided bespoke entertainment for some of the most interesting and creative brand events, including a 12-piece string orchestra for the launch of Cartier’s new jewellery line Clash de Cartier, Three & a Half Men for a Jo Malone press launch, a bespoke brass band with live singer for a brand agency, an all-female vocal harmony group for International Women's Day and ALR Live for the annual Monaco boat parties for F1 Red Bull. Other brands include Facebook, Penhaligons, Chivas, Aveda, Google, Chanel, Snapchat, Etro & Jimmy Choo.

Dee Quartet for Jimmy Choo
Dee Quartet for Jimmy Choo
Angela with Planned To Perfection at the Mandarin Oriental
Angela with Planned To Perfection at the Mandarin Oriental

All-Female Vocal Harmony Group for International Women's Day